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Timeless Cutlery Design

LOOKING TO THE PAST TO PREPARE FOR THE FUTURE

Studio William is a brand steeped in history and heritage, quintessentially British and proud of it, but with a graceful style that fits in, effortlessly, all over the world. Our designs are timeless, yet always cutting edge and much of this has to do with Studio William’s award-winning designer and the man behind the name, William Welch, being from a powerful pedigree – second-generation designer following in the footsteps of his famed father Robert Welch, both having studied Silversmithing and Goldsmithing at the RCA. It would be fair to say that a passion for and understanding of beautiful cutlery design is something that is in William’s blood and this inherent talent and dedication can be seen in the meticulous detail of every piece.

The bare bones of cutlery design is something that has been around for many thousands of years (take a look at our brief history of cutlery here), but designing instruments, rather than utensils that have been thoughtfully created to enhance a meal, not just accompany it, is an innovative step that we here at Studio William are proud to say we have made. Apart from the unique, elegant form of our ranges, it is also our fascination with sensory and creative dining is something that really sets us apart. We consider every aspect of the dining experience and ensure we do our bit to make a meal as memorable as it should be. Cutlery like this is an essential piece of the culinary puzzle, whether you’re a professional chef wanting to add those all-important finishing touches to your restaurant or a homeowner who always likes to get the most out of their food.

But while our designs are undeniably contemporary and our consideration for sensory dining, walking in step with the revolutionary findings of Professor Charles Spence, is a foray like no other into the future of food, much of our inspiration actually comes from the past – the tried, tested and true cutlery designs that have served us so well generation after generation, but with a modern Studio William twist.

INSPIRATION FROM THE PAST

The twentieth century marked the discovery and development of stainless steel – the material we still use today to make our award-winning cutlery – and changed the face of the cutlery design industry. Suddenly, there was material available that not only shined like the very best silverware, was resistant to rust and tarnishing, but also imparted no flavour the food, as other metals do. However, the first and then the second world war halted production and following that, post-war austerity saw a rise in mechanised production lines and a rapid decline in skilled craftsmanship. It was only once this difficult time passed that people began to regain employment in the cutlery industry, with the post-war boom seeing around 15,000 new employees. But as the foreign market jumped on board with cheap cutlery production, a problem we still see today, this dwindled until there was only a handful on family-run firms left designing British cutlery, and one of those companies belonged to William Welch’s father.

It was in this small corner of the design world that William first became acquainted with the art of cutlery design, having seen the demise of all other cutlery brands that didn’t quite cut it and the rise of those who had proven themselves.

THE DEVIL IS IN THE DETAIL

With a keen, artistic and engineering eye William absorbed the classic tones of industrial design around him, taking Furniture Design and Silversmithing classes to hone his skill and deepen his breadth of knowledge, but it wasn’t until he was a graduate at the Royal College of Art in London that he really took true ownership of the design process.

It was then, with the inspiration from the past and a creative mind buzzing with new and exciting ideas based on the natural world around him that William found his vocation: designing the ranges of cutlery that you will see today gracing the tables of Michelin starred restaurants all over the world

Using traditional Silversmithing craftsmanship combined with state of the art computer aided design, Studio William delivers cutlery that would do the cutlery designers of days gone by proud but that continues to challenge old notions and consistently strives for ground-breaking leaps in the culinary world.


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