Who We Are
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We are an internationally renowned, award-winning cutlery company,
based in the English town of Stratford-Upon-Avon.
British by Design

We are a quintessentially English cutlery company, who specialises in creating innovative sensory forms. Studio William is led by William Welch, an award-winning Industrial Designer. William’s focus is to create pioneering products that enhance the dining experience, inspired by natural forms.

Delightfully Meticulous

We really care about the smallest detail. Our designs stand the test of time. We use the highest quality of material available, for all our products, with every piece inspected by our Quality Control Team, before it is packed just for you. This ensures that you get a finish of perfection every time. Our cutlery is frequently described by our customers, as elegant and beautifully designed.


We exclusively design and manufacture cutlery, and pieces for the dining table. With this specialist approach to our work, our enthusiasm for what we do amplifies the quality and attention to detail. This focus, and passion for cutlery has allowed us to become extremely accomplished, in our sphere.

Sensory Forms

We are always striving to push the boundaries of the dining experience. We strongly believe that just because our industry is old, doesn’t mean you have to stop innovating.

A Designer with Heritage

William Welch FSCD MA (RCA) is an award-winning British Industrial Designer. His father was also one of the most recognised Industrial Designers, in post-war Britain. William’s enthusiasm, and attention to detail, really shows in his original cutlery designs, which push the boundaries of traditional cutlery.

From Number 10 Downing Street, to the Sydney Opera House and the Burj Al Arab, Dubai, our cutlery can be found at some truly breathtaking venues around the world
- Frances Bull, Sales and Marketing Director